AUSTRALIAN MERINO WOOL IS GROWN YEAR-ROUND FROM MERINO SHEEP WHO LIVE A LARGELY CAREFREE EXISTENCE GRAZING ON EXTENSIVE GRASSLAND TERRAIN AND ARE FREE-RANGE. THE WOOL FIBRE IS COMPOSED ENTIRELY OF A NATURAL KERATIN THAT BIODEGRADES OVER TIME AND SLOWLY RELEASES VALUABLE NUTRIENTS BACK INTO THE EARTH AS A FERTILISER. IT IS A COMPLETELY RENEWABLE FIBRE.
THE WOOLMARK COMPANY IS A SUBSIDIARY FOR AUSTRALIAN WOOL INNOVATION, A NOT-FOR PROFIT ENTERPRISE THAT CONDUCTS RESEARCH, DEVELOPMENT AND MARKETING ALONG THE WORLDWIDE SUPPLY CHAIN FOR AUSTRALIAN WOOL ON BEHALF OF ABOUT 60,000 WOOLGROWERS THAT HELP FUND THE COMPANY.
